1.) I learned that advertising isn't as easy as some think. Companies have to keep reinventing themselves with every ad to stay fresh and in the now. It's hard for companies to stay on consumers minds.
2.) Problems that plague companies are knowing had to change up ads so that consumers buy their products. Companies also run into the problem of how to stay on top and more noticeable than their competitors. As well as knowing where to place these advertisments that are more eye-catching to their consumers.
3.) Some the ethical concerns are should the pitch be aimed at the head or heart, meaning do advertisers go for the simple straight forward ads or try to bring forth something no one has ever seen before. Annother cocern was how creative can an ad get and still be an ad, basically saying how creative and out of the box can we get before no one can follow the ad.
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